Taipei-American members-only warehouse club Costco Wholesale Corp. said Friday it will cut short its three-day Black Friday sale after the sale's first day due to strong demand for heavily discounted items.
Costco Taiwan Vice President Wang Yu-mei (???) said the Black Friday campaign will end when its 13 stores close at 9:30 p.m. on Friday night because all of the items discounted by the chain for the special sale were expected to be sold by then.
It was the first time Costco Taiwan held a Black Friday sale, joining its outlets in the U.S. market in the post-Thanksgiving shopping craze.
Costco's 13 outlets in Taiwan opened one hour earlier at 9 a.m. on Friday for the sale, with many customers lining up to get the first shot at the discounts on offer.
The chain had been deliberately close-lipped about the items that would be discounted to attract as many people as possible to its stores for the sale.
In an outlet located in Neihu District in Taipei, some consumers started lining up at around 3 a.m. Friday to position themselves to take advantage of the in-store-only deals that the company had kept secret until the first day of the sale.
As of 8:30 a.m., about 100 people had lined up outside that outlet, and the number kept growing.
When the store opened, Costco announced discounts for the Black Friday sale, including a "buy one get one free" offer on a certain TV model.
The special offers included a 60-inch Sharp TV for around NT$30,000 (US$1,000) that also came with a free 45-inch InFocus TV valued at around NT$12,500 in Taiwan.
Costco also offered discounts on several other items, but many were limited to one per person so that as many consumers as possible can benefit.
A Costco member said on his Facebook page that due to the strong demand, the payment system at a Costco outlet in Kaohsiung even broke down for one hour and was fixed at around 11 a.m.
Costco said its 13 stores will still open at 9 a.m. on Saturday and Sunday, but no Black Friday items will be available, and it urged consumers not to waste their time to visit their outlets if they are simply looking for special Black Friday discounts.
Source: Focus Taiwan News Channel