The HTC Vive, a virtual reality headset made by Taiwan-based smartphone vendor HTC Corp. (???), has become the most popular VR platform among developers, according to a survey conducted by the Virtual Reality Developers Conference (VRDC).
On the website of the UBC Game Work, the producer of the VRDC, a report on the survey says 49 percent of developers prefer the HTC Vive over Google Inc.'s Oculus Rift (43 percent), and Samsung Electronics Co.'s smartphone phone powered Gear VR (34 percent).
According to the survey, 29 percent of developers are working for Google's budget Cardboard VR platform, 15 percent for Google's Daydream VR platform, 13 percent for Sony's Playstation platform, and 9 percent for Microsoft Corp.'s HoloLens.
The Vive is one of HTC's gambits to diversify away from its core smartphone market, which is saturated and intensely competitive, in the hope of generating a new revenue stream to turn around its money-losing business.
Jointly developed by HTC and U.S. video game supplier Valve, the HTC Vive is equipped with tracked controllers that allow wearers to inspect objects from every angle and interact with their surroundings.
The Vive was unveiled at the Mobile World Congress (MWC) show in March 2015 and went on sale globally in April. HTC is gearing up to work with its partners to develop more content for the Vive in a bid to boost interest among consumers.
Its partners include VR developers Epic Games Japan and Unity Technologies Japan, game software supplier Namco Bandai, VR content investor Colopl Next, and gaming website operator Gree.
HTC is expected to unveil the second generation HTC Vive by the end of this year or early next year, according to local media reports.
The VRDC VR/AR Innovation Report was based on a survey of professionals involved in the development of virtual and augmented reality.
According to the UBC Game Work website, the report offers an insightful look into the fast growing and diverse VR/AR industry on aspects such as sustainability of the market, market challenges, platform availability and funding.
Source: Focus Taiwan